Cookie Policy

Last Updated: January 2026

What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about user behaviour and preferences.

Cookies contain information that is transferred to your device's hard drive. They help us recognise you when you return to our website and allow us to tailor our content to your interests and needs.

This Cookie Policy explains how primanovae SARL ("we", "our", or "us") uses cookies and similar tracking technologies on our website primanovae.world.

Why We Use Cookies

We use cookies for several important purposes:

  • Essential functionality: To enable basic website features and security
  • Performance analysis: To understand how visitors use our website
  • Personalisation: To remember your preferences and settings
  • Marketing: To deliver relevant advertisements and measure campaign effectiveness
  • User experience: To improve website navigation and functionality

Without cookies, some features of our website may not function properly, and your user experience may be diminished.

Types of Cookies We Use

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic features like page navigation, access to secure areas, and form submissions.

Legal basis: Legitimate interest (essential for website functionality)

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website traffic and user behaviour.

Legal basis: Consent

Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use on our pages.

Legal basis: Consent

Marketing/Advertising Cookies

These cookies are used to deliver advertisements relevant to your interests. They also help us measure the effectiveness of our advertising campaigns and limit the number of times you see an advertisement.

Legal basis: Consent

Specific Cookies Used

The following table provides details about the specific cookies used on our website:

Cookie Name Purpose Duration Type
cookie_consent Stores user cookie preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - conversion tracking 90 days Marketing
IDE Google Ads - ad personalisation 1 year Marketing

Third-Party Cookies

Some cookies on our website are set by third-party services that we use. These include:

Google Analytics

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics uses cookies to collect information about your use of our website.

Privacy Policy: Google Privacy Policy

Google Ads

We use Google Ads for advertising and remarketing. Google Ads uses cookies to serve relevant advertisements and measure campaign performance.

Privacy Policy: Google Privacy Policy

Google Fonts

We use Google Fonts to display custom fonts on our website. Google Fonts may set cookies to optimise font delivery.

Privacy Policy: Google Privacy Policy

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to adjust how Google Analytics and Google Ads behave based on your consent preferences. This ensures that:

  • Analytics and advertising cookies are only set when you provide consent
  • Your consent preferences are respected across all Google services
  • We can still measure website performance whilst protecting your privacy
  • Advertising effectiveness can be measured without compromising user privacy when consent is denied

You can change your consent preferences at any time using our cookie consent banner or by adjusting your browser settings.

How to Control Cookies

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customise your cookie preferences by category

Browser Settings

You can also control cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies
  • Block cookies from specific websites
  • Block third-party cookies
  • Clear all cookies when you close the browser
  • Set up warnings when cookies are being set

Please note that disabling certain cookies may affect the functionality of our website and your user experience.

Opt-Out Links

For specific third-party services, you can opt out directly:

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this policy.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies.

Contact Us

If you have questions about this Cookie Policy or our use of cookies, please contact us:

Email: privacy@primanovae.world
Phone: +352 24936979
Address:
primanovae SARL
Rue du Fossé 127
3660 Dudelange
Luxembourg